Page 364 - 2022 White Paper on the Business Environment in China
P. 364
2 White Paper on the Business Environment in China
2.13Culture,SportsandEntertainment
Key Take-Aways Council. The country aims to further improve the
public service system for sports and exercise, make
China’s media industry is expected to be a world it more convenient for people to participate in
leader in sales for 2021. Hong Kong public wants physical activities, and ignite the public's enthusiasm
to see government-backed esports development for sports, the circular noted. According to the
as researchers call for more funding. More than circular, China will have 38.5% of its population
70% of respondents support esports development participating regularly in physical activity by 2025.
in Hong Kong with sport to debut in 2022 Asian To achieve these goals, the circular listed eight
Games. The Chinese government has banned objectives, including stepping up development
all ultramarathon-styled races in the wake of the of public sports venues and facilities, hosting
tragedy that saw 21 runners die during the Yellow more public sports games and competitions, and
River Stone Forest 100km Trail Race in Gansu advancing high-quality development of the sports
province. Proposed changes to China’s National industry, among others. The circular urged local
Sports Law will be a major shakeup for physical governments above the county level to include the
education in the country’s schools. development of public sports and physical exercise
in the master plan for the region's social and
Covid-19 Repercussions economic development (Xinhua, “China to Further
Boost Sports, Exercise Among Public”).
Covid-19 has had a wide range of impacts on
the various aspects of Chinese culture. Out of China's sports rehabilitation industry is
all aspects, the film industry has likely suffered expected to surge thanks to rising awareness of
the most in regard to sales. Even though overall the value of staying fit, favorable policies and the
numbers have been affected, films dealing with infusion of social capital. The upstream segment
the subject of the pandemic have greatly impacted of the industry is mainly made up of rehabilitation
the Chinese people. These films have instilled a equipment manufacturers and the downstream
sense of pride in those who watch them. Despite segment features sports medicine departments
the economic impacts of the pandemic, the film or rehab departments affiliated with hospitals as
industry is expected to rebound so much that China well as specialized rehab institutions. Consumers of
will still be one of the largest film markets in the such services are mainly professional athletes and
world. Covid also did not hamper Olympic fever. fitness enthusiasts. In recent years, with rising public
Olympic themed goods have seen sales skyrocket awareness and athletes' increasing appreciation
in 2021. Due to the lockdowns, many people have for such physical therapy, the sector has been
sought alternate forms of entertainment, leading to witnessing accelerating growth. The market volume
a surge in both E-Books and exercise opportunities. of China's medical rehab equipment sector is
expected to reach 58 billion RMB (US$9 billion) in
Sports 2022, with a compound annual growth rate of 20%.
Between 2014 and 2018, the sector grew from 11.6
China will promote sports and exercise among billion RMB to 28.2 billion RMB, and the compound
its people in the 14th Five-Year Plan (2021-2025) annual growth rate reached 24.9%, higher than
period, according to a circular issued by the State that of the overall medical equipment sector. In
recent years, government authorities including
the National Health Commission and the General
364
2.13Culture,SportsandEntertainment
Key Take-Aways Council. The country aims to further improve the
public service system for sports and exercise, make
China’s media industry is expected to be a world it more convenient for people to participate in
leader in sales for 2021. Hong Kong public wants physical activities, and ignite the public's enthusiasm
to see government-backed esports development for sports, the circular noted. According to the
as researchers call for more funding. More than circular, China will have 38.5% of its population
70% of respondents support esports development participating regularly in physical activity by 2025.
in Hong Kong with sport to debut in 2022 Asian To achieve these goals, the circular listed eight
Games. The Chinese government has banned objectives, including stepping up development
all ultramarathon-styled races in the wake of the of public sports venues and facilities, hosting
tragedy that saw 21 runners die during the Yellow more public sports games and competitions, and
River Stone Forest 100km Trail Race in Gansu advancing high-quality development of the sports
province. Proposed changes to China’s National industry, among others. The circular urged local
Sports Law will be a major shakeup for physical governments above the county level to include the
education in the country’s schools. development of public sports and physical exercise
in the master plan for the region's social and
Covid-19 Repercussions economic development (Xinhua, “China to Further
Boost Sports, Exercise Among Public”).
Covid-19 has had a wide range of impacts on
the various aspects of Chinese culture. Out of China's sports rehabilitation industry is
all aspects, the film industry has likely suffered expected to surge thanks to rising awareness of
the most in regard to sales. Even though overall the value of staying fit, favorable policies and the
numbers have been affected, films dealing with infusion of social capital. The upstream segment
the subject of the pandemic have greatly impacted of the industry is mainly made up of rehabilitation
the Chinese people. These films have instilled a equipment manufacturers and the downstream
sense of pride in those who watch them. Despite segment features sports medicine departments
the economic impacts of the pandemic, the film or rehab departments affiliated with hospitals as
industry is expected to rebound so much that China well as specialized rehab institutions. Consumers of
will still be one of the largest film markets in the such services are mainly professional athletes and
world. Covid also did not hamper Olympic fever. fitness enthusiasts. In recent years, with rising public
Olympic themed goods have seen sales skyrocket awareness and athletes' increasing appreciation
in 2021. Due to the lockdowns, many people have for such physical therapy, the sector has been
sought alternate forms of entertainment, leading to witnessing accelerating growth. The market volume
a surge in both E-Books and exercise opportunities. of China's medical rehab equipment sector is
expected to reach 58 billion RMB (US$9 billion) in
Sports 2022, with a compound annual growth rate of 20%.
Between 2014 and 2018, the sector grew from 11.6
China will promote sports and exercise among billion RMB to 28.2 billion RMB, and the compound
its people in the 14th Five-Year Plan (2021-2025) annual growth rate reached 24.9%, higher than
period, according to a circular issued by the State that of the overall medical equipment sector. In
recent years, government authorities including
the National Health Commission and the General
364
