Page 17 - SCBJ-201606
P. 17
June 2016

Amcham-IPSOS Seminar: Growth
Opportunities in ASEAN Automotive

On May 31, AmCham South China and IPSOS Business
Consulting co-hosted a seminar on Growth Opportunities in
ASEAN Automotive. While the automotive industry is witnessing a
worldwide growth, the industry in South East Asia has experienced
a number of significant challenges. The focus of this seminar
was therefore on the opportunities and challenges in the ASEAN
automotive market. Mr. Markus Scherer, leader of Global Automotive
Sector of IPSOS Business Consulting, shared his insights on a
rapidly emerging ASEAN Automotive aftermarket, particularly the
distribution network and growth opportunities across different
segments. During the seminar, case studies taken from various
automotive markets such as Indonesia and Thailand were presented.
Markus Scherer
Head of Hong Kong, Ipsos Business Consulting

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