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ERTISEMENT South China Business Journal
ADVERTISE IN AMCHAM SOUTH CHINA TODAY!
South China Business Journal
CIRCULATION
Normal circulation: 7,000 copies
Canton/Shenzhen High-Tech Fair-period circulation: 25,000 copies
The South China Business Journal (SCBJ) is a monthly, English-
language publication of the American Chamber of Commerce in South
China which covers the U.S.-China trade relationship, local business news
and chamber events.
Its regular circulation of more than 7,000 includes members of AmCham
South China and other chambers of commerce, officials from the Chinese
government and the foreign diplomatic corps in South China, guests of select
hotels and members of the greater international community.
During the Canton and Shenzhen High-Tech Fair periods (April and October),
circulation increases to 25,000 as copies are distributed to a wider range of
hotels for in-room placement.
DEMOGRAPHICS
The South China Business Journal is read by English-speaking business lead-
ers in China and the United States. Each copy is estimated to be read by three
to four senior executives within each recipient organization, resulting in a
total estimated readership of 30,000.
In addition to corporate readers, the SCBJ is also distributed to governmen-
tal- and non-governmental organizations such as other foreign chambers of
commerce and advocacy groups within China, organizations within the Chi-
nese government including the Investment Promotion Agency; the Bureau of
Foreign Trade and Economic Cooperation; the China Council for the Promo-
tion of International Trade; the China Chamber of International Commerce
and the Foreign Trade and Economic Relations Commission, among others.
CONTENT
The South China Business Journal covers topics of interest to business opera-
tions in China, ranging from macro-economic analysis to summaries of local
regulatory implementation, in addition to community and social news. Regular
58
ADVERTISE IN AMCHAM SOUTH CHINA TODAY!
South China Business Journal
CIRCULATION
Normal circulation: 7,000 copies
Canton/Shenzhen High-Tech Fair-period circulation: 25,000 copies
The South China Business Journal (SCBJ) is a monthly, English-
language publication of the American Chamber of Commerce in South
China which covers the U.S.-China trade relationship, local business news
and chamber events.
Its regular circulation of more than 7,000 includes members of AmCham
South China and other chambers of commerce, officials from the Chinese
government and the foreign diplomatic corps in South China, guests of select
hotels and members of the greater international community.
During the Canton and Shenzhen High-Tech Fair periods (April and October),
circulation increases to 25,000 as copies are distributed to a wider range of
hotels for in-room placement.
DEMOGRAPHICS
The South China Business Journal is read by English-speaking business lead-
ers in China and the United States. Each copy is estimated to be read by three
to four senior executives within each recipient organization, resulting in a
total estimated readership of 30,000.
In addition to corporate readers, the SCBJ is also distributed to governmen-
tal- and non-governmental organizations such as other foreign chambers of
commerce and advocacy groups within China, organizations within the Chi-
nese government including the Investment Promotion Agency; the Bureau of
Foreign Trade and Economic Cooperation; the China Council for the Promo-
tion of International Trade; the China Chamber of International Commerce
and the Foreign Trade and Economic Relations Commission, among others.
CONTENT
The South China Business Journal covers topics of interest to business opera-
tions in China, ranging from macro-economic analysis to summaries of local
regulatory implementation, in addition to community and social news. Regular
58
