Page 28 - SCBJ-201509
P. 28
HAM EVENTS South China Business Journal
AmCham-PR Newswire Seminar
ON JULY 9, AmCham South China in cooperation with PR Newswire
hosted a seminar on how to boost your PR and Marketing through
Content and Channels in Shenzhen. Besides focusing on a changing media
landscape attention was also paid to content and channels in the media
industry. Royce Shih, Vice President of Asia Pacific Sales and Marketing
of PR Newswire also educated his audiences on the importance of PR
and marketing’s impact across B2B and B2C companies. Mr. Royce
Shih further elaborated on best practice and case studies through the
adoption of multimedia and syndication.
Royce Shih,
Vice President of Asia Pacific Sales and
Marketing, PR Newswire Asia
26
AmCham-PR Newswire Seminar
ON JULY 9, AmCham South China in cooperation with PR Newswire
hosted a seminar on how to boost your PR and Marketing through
Content and Channels in Shenzhen. Besides focusing on a changing media
landscape attention was also paid to content and channels in the media
industry. Royce Shih, Vice President of Asia Pacific Sales and Marketing
of PR Newswire also educated his audiences on the importance of PR
and marketing’s impact across B2B and B2C companies. Mr. Royce
Shih further elaborated on best practice and case studies through the
adoption of multimedia and syndication.
Royce Shih,
Vice President of Asia Pacific Sales and
Marketing, PR Newswire Asia
26
